International SEO

Bigger challenge, bigger results

International SEO has many additional factors to consider. Getting it right is not always easy; it is more complex than local and national SEO.

Whether you’re a national company looking to open up to overseas markets or have an existing presence in other countries but are not seeing the performance you’d like, my international SEO services for ecommerce and lead generation are the ideal solution.

My global SEO services make sure that your website is technically set up correctly for your target countries and that the content is being served as it should be in the location and is in line with users’ expectations. This also includes ensuring that the correct language variation is displayed and that your customers are served with the correct version of the website in line with their currency.

While Google is the leading search engine in most English-speaking countries, countries like China, Russia and Korea use different search engines, meaning a different approach to your international SEO campaign is needed if you’re targeting these countries.

As part of my global SEO campaigns, I will look at:

International Technical SEO

I perform a detailed technical audit to ensure that your website complies with international SEO best practices. If not, I will make the appropriate recommendations to ensure you’re geared to success.

International Site Structure

I identify and advise on the most appropriate site structure in line with your website’s architecture and your plans in the medium and long-term.

Competitor Analysis

Understanding your competition is key to SEO success; I make sure you understand your competitors in your local markets and identify opportunities to exploit and gain traction fast.

Content Transcreation

I have a team of partners who make sure that your content speaks to your target audience in their native language while incorporating colloquialisms and ensuring it’s culturally appropriate while remaining on-brand.

Onsite Optimisation

Once local research has been done, I recommend the right keywords and topics you should be targeting that will resonate most with your target audience and help you reach your business goals.